Applickable

B2B - Award Nominated SEO & SEM campaign!

697%
increase overall website traffic
325%
in Page 1 keywords
34
keywords on Page 1

Applickable approached us for an SEO consulting engagement during a rebuild of their website and wanted to ensure that an SEO migration was done successfully.

Our team took care of the SEO optimisations including the on-page SEO & website structure and provided advice on site expansion with an advanced SEO focused research strategy. 

They were so happy with our consultation that they signed up for our full-service offering.

Objectives

The objective of our campaigns was to increase Applickable’s keyword ranking positions which were sitting on pages 3-5 and to increase them to the first page. These keywords have remained fiercely competitive and of high value, as they were targeting businesses in need of app development services.

Challenges

  • Competitive keywords.
  • Established competitors with a strong SEO presence and powerful off-page SEO / link profile.
  • Lead Generation in the App Development industry competing with established companies with large marketing budgets.

Strategy

  • In-depth market research and competitor analysis to identify gaps and opportunities through keyword gap analysis.
  • Adding new content blocks/sections and expanding Applickable’s sitemap based on research gained through a comprehensive competitor analysis to build upon their on-page SEO strategy.
  • Development of an ongoing organic growth SEO strategy targeting high-intent keywords related to app development.
  • Improving on-page SEO relevance based on competitive research (in terms of content length, keyword density & their interlink strategy.
  • SEO Focused content calendar
  • Content Analysis & Brief
  • Page Speed Optimisation including Core Web Vitals audit & improvements
  • Strategic Off-Page SEO & link building

Results

  • Within 1 year, we increased Applickable rankings for page 1 keywords from 4 to 17 keywords which was a 325% increase,

  • Within 2 years, we doubled the page 1 keywords to 34 which was a 100% increase, this also resulted in Applickable’s organic traffic increasing by 697% over 2 years.

  • Through Applickable’s organic growth strategy, we have been able to consistently keep their pipeline and leadflow steady with high-value organic leads.

Client’s Experience

A.P. Web Solutions are genuine SEO experts. They were able to get my website from page 7 to page 1 in three months. And got me to the top position on page 1 just two months later. Would highly recommend!

Ken Chin, Founder – Applickable

You’re 6 Steps Away From Dominating Google’s Search Results

Step 1: Discover

We start the process with a comprehensive discovery call to dive deep into the ins and outs of your business and understand your needs, market, competition, expectations and goals.

Step 2: Audit

We examine your existing search marketing strategy, conduct extensive keyword research and analyse the competitive landscape to identify the best strategy to increase your market share through Google.

Step 3: Forecast

With this information, we prepare a customised forecast of the growth that we can achieve by implementing our SEO & SEM strategies.

Step 4: Present

We then present our findings to you and recommend a customised plan of action that will help you achieve the best possible results from your SEO and SEM strategies.

Step 5: Launch

After we agree on the plan, it’s time to launch our fully managed end-to-end service. Sit back and let us implement our proven and tested strategies that have worked on 100+ clients.

Step 6: Report

We’ll keep you updated at every step of the way on your growth in Google’s search results with regular reporting. We’ll also keep optimising the strategy as we go based on data-driven insights.

Give us a Call

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