Cannvalate

Organic pain relief - award-winning SEO & SEM campaign!

71%
increase in appointments booked through website
82%
increase in total website conversions
529%
increase in organic traffic

Objectives

  • Objective #1 – Get 200 or more Care Navigator appointments per week
  • Objective #2 – Increase Organic Reach overall and for high buyer-intent keywords
  • Objective #3 – Increase the efficacy of Paid traffic budget

Challenges

  • Competitive landscape with strict rules related to both organic & paid traffic.
  • Falls under the YMYL category (Your Money Your Life) – which means Organic traffic is only possible if Google sees the website as a highly trustworthy source of information with subject matter expertise.
  • Growing competition – new competitors constantly entering the market
  • Navigating through Google’s YMYL (Your Money Your Life) considerations
  • Website migration. Complete overhaul of the website, and maintaining rankings, Organic traffic, flow of CN appointment bookings, conv tracking etc through this phase
  • Client had tried working with 2 large digital agencies over the previous 12 months before they found us. None of these agencies were able to deliver desired outcomes (the ultimate goal of increasing Care Navigator appointments).

Results

  • 71% increase in Care Navigator appointments!
  • 82% increase in total website conversions
  • 529% increase in organic traffic
  • 220% (over 3x) increase in Paid Search conversions!
  • Avg CPA (from Google Ads) reduced by 50% (halved)!

Client Experience

Our business has received outstanding support from Abrar, Vandi and the A.P Web Solutions team with SEO and Google Ads. They go above and beyond and I highly recommend their services for anyone looking to grow their business. Thank you.

Darryl Davies – Chief Operating Officer – Cannvalate

You’re 6 Steps Away From Dominating Google’s Search Results

Step 1: Discover

We start the process with a comprehensive discovery call to dive deep into the ins and outs of your business and understand your needs, market, competition, expectations and goals.

Step 2: Audit

We examine your existing search marketing strategy, conduct extensive keyword research and analyse the competitive landscape to identify the best strategy to increase your market share through Google.

Step 3: Forecast

With this information, we prepare a customised forecast of the growth that we can achieve by implementing our SEO & SEM strategies.

Step 4: Present

We then present our findings to you and recommend a customised plan of action that will help you achieve the best possible results from your SEO and SEM strategies.

Step 5: Launch

After we agree on the plan, it’s time to launch our fully managed end-to-end service. Sit back and let us implement our proven and tested strategies that have worked on 100+ clients.

Step 6: Report

We’ll keep you updated at every step of the way on your growth in Google’s search results with regular reporting. We’ll also keep optimising the strategy as we go based on data-driven insights.

Give us a Call

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