The impressive success story of Tasman Environmental Markets (TEM) serves as a shining example of the power of Search Marketing for niche high-value B2B services.
Being in a niche market like carbon offset services, we were able to get TEM in front on lucrative prospects through which they were able to land multi-million dollar deals with major airlines (their primary target market and ideal clients as per our brief), yielding an exponential return-on-investment on their Search Marketing campaigns.
Our partnership with TEM led to an increase in their conversions by an astounding 142% which highlights the transformative power of a data-driven organic/paid growth strategy.
Over 3 years, Tasman Environmental Markets achieved an exceptional 560% surge in overall website traffic. Their Page 1 organic keywords witnessed a staggering 52-fold increase.
This compelling case study not only emphasises their capacity to double website traffic within a year but also highlights the significant growth opportunities through SEO within a highly competitive sector.
By addressing these challenges and implementing effective strategies, we were able to achieve remarkable results for Tasman Environmental Markets, leading to a substantial increase in conversions, website traffic, and organic keyword rankings.
Andrew & the A.P. Web Solutions team are delightful to work with. We have been using their SEO & paid ad services for some time at TEM, and they are always helpful in our regular catch-ups offering tailored digital service solutions. We have seen great organic traffic growth on our website, in-depth insights on webpage and keyword performance, and great increase in website conversions.
Thanks a lot team!
Jack, Marketing Coordinator, Tasman Environmental Markets (TEM)