PPC Management Agency
Google Ads, also known as Adwords are an excellent way of generating phone calls and leads for your business.
When it comes to digital marketing for your business, it is always advisable to have multiple sources of traffic and leads. If you are relying on only one source of traffic for your leads, your business could get in trouble if that channel were to suddenly stop working.
Pay Per Click (PPC) advertising is one way to get leads online that tends to work much faster than others. While search engine optimization (SEO) helps you get organic traffic, it can take several months to work and get the results you are paying for. But with PPC, you get instant clicks and calls if you set up everything the right way.
If you have ever seen the Google Adwords dashboard, you probably know how overwhelming it can be to set up the campaigns, the Ad copy, the targeting and then manage the Ads on an ongoing basis. This involves monitoring the CTR (click through ratios), the Ad rank, Sitelinks, call to actions and much more!
Let’s face it! As a business owner, you don’t have the time to manage your Ads and if you have tried doing so by using Adwords Express, you have probably felt the financial sting of rushing through it.