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Not everyone will buy a product or turn into a lead when they first visit your website.
Some people need multiple interactions with your brand before they decide to make a purchase.
With Remarketing Ads, you can reappear in front of those who have already expressed interest in your brand and nudge them closer to making a decision.
This repetition and strategic impression marketing leads to increased conversions, leads, and sales.
First-time visitors may get sidetracked, change their minds, and abandon their purchase.
But with Remarketing Ads, you can ensure they don’t forget about your brand.
Whether you’re a B2B business with an extended buyer journey or a fast-paced eCommerce store, a Google Remarketing campaign is the key to keeping your brand top of mind and potentially turning lost buyers into customers.
From SMB’s to national household name brands, from straightforward local campaigns to ultra-complex & custom projects
Customised SEM Solutions
No more one-size-fits-all “packages.” We offer tailored SEM solutions that fit your needs. Our expertise, on your terms.
If someone has shown interest in your brand before, they’re more likely to buy from you when they see your ads again.
With Remarketing Ads, you can get more value from your ad money by targeting people who are already interested in what you offer.
With the help of a leading Google remarketing agency in Australia, like A.P. Web Solutions, you can ensure your remarketing campaigns deliver the highest possible ROI.
With our Google Ads Remarketing services, we don’t just keep your brand top of mind.
We also bring back potentially lost customers with ultra-segmented campaigns that reignite their interest in your brand.
Our expertise in Google Ads Remarketing guarantees an unbeatable ROI.
Join 150+ Australian Businesses We’ve Propelled to Success.
What is Google Remarketing?
Google Remarketing is a smart advertising strategy that helps businesses reconnect with people who have visited their website before. When someone visits your site and leaves without taking action, remarketing allows you to show them more targeted and personalised ads. These ads are designed to remind them of your brand and encourage them to return to your website and complete the purchase.
What is Google Ads management?
Simply put, Google Ads management is the process of managing your Google Ads campaigns. It can be done by you or by an SEM agency like us. Google Ads management includes setting up your campaigns, strategic planning, keyword research, audience targeting, monitoring your campaigns and optimising them for better ROI, among other things.
What results can I expect from Google Ads?
With a well-done Google Ads strategy, you can reach your potential customers at the exact moment when they’re searching for products or services similar to yours. You can catch them while their interest is at its peak! And as you do so consistently, you’ll see a significant increase in your website traffic and conversions.
How much does Google Advertising cost?
There is no one-size-fits-all answer to this question. Your ad spend will depend on many factors, such as the competition for the keywords you’re targeting, the relevance of your ads and audience targeting. At A.P. Web Solutions, we work with you to create a customised Google Ads (formerly Google Adwords) strategy that aligns with your needs and ensures the best ROI without going over your budget.
Do Google Ads impact SEO?
No. Paid ads don’t directly impact your organic search rankings. But they can impact it indirectly. In fact, PPC and SEO should work together to create a comprehensive strategy that improves the rankings and authority of your site. Running Google Ads will help you gain insights you can use to improve your on-page SEO.
How do I choose a Google Ads agency in Melbourne?
Finding the right agency for you will depend on what you’re looking for. You need to consider things like their expertise, track record and concrete results. Ideally, you want to work with a specialised agency that has experience ranking for competitive keywords in your industry and location.
We’re an extension of your marketing team – specialised marketing expertise at a fraction of the cost. Here’s what you can expect when you get in touch: